Flinthaus · Pilot input

Carpet-cleaning outreach pilot

From Jerome — ~10 min on phone

What this is

We're testing a cold-outreach pilot. Carpet cleaning is the anchor vertical, with a 2nd vertical for comparison so our signal isn't skewed.

The mechanic (validated by a guy named Mujeeb on X — pulled $4-5K in a weekend at 40% reply rate doing this exact play to med spas):

1. Scrape Google Maps for ~25-50 prospects with weak websites.
2. Fire parallel AI agents — each builds ONE unique landing page from ONE prospect's data, in ~20 min total.
3. Cold email is 3 sentences, no pitch:
"Hey [name], noticed your site could convert better. I built a page for [Business]: [URL]. $250 to keep it. If you want us to extend the design across your whole site and manage everything, $75/mo. If neither, ignore this."
4. No follow-ups. The ones who reply close fast.

Lane: Flinthaus side-hustle — Lane 1 (web pilot, you + me). Travis NOT involved here. That's Lane 2 (selling Jason's auto-quote dashboard later). Don't mix them.

Pricing isn't locked yet — Jason is weighing in. Don't share specific dollars in your conversations until pricing is signed off.

Q1
Geography
You're the one doing outreach. Where do we hunt?
Q2
2nd vertical for comparison
Carpet cleaning is the anchor. We need a 2nd vertical so the signal isn't skewed by carpet being unusually unresponsive (or unusually easy). Pick 1-2.
Q3
Timeline — first paying customer
Drives pilot batch size + cadence. Your gut?
Q4
Outbound load — one or two scripts at once?
Once we pick the 2nd vertical, do we run them simultaneously or stagger?
Q5
Warm contacts
Anyone in either vertical (carpet or your 2nd pick) you'd want to lead with as the first 1-2 outreaches? Different ask than cold — would just be "here's what we're doing, mind giving me feedback?"
Q6
Your outbound toolkit
What do you actually use for outbound today? Pick all that apply, or write your own.
Q7
Open mic — anything I missed?
Anything that smells off about the structure? An angle you'd add? Concerns?

  
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